December 1, 2014

Candy Land



Vintage

Maybe I'm just being too nostalgic, but I was really bummed when I went to buy a copy of CANDY LAND and realized the artwork had been updated. I'm now in a dilemma where I must decide if I want to spend $40 for a vintage version on Ebay or if I should just suck it up and save myself  $30.
New Candy Land

Kiwi Loco, Holiday Parade, 2012
In December 2012, a year and four months before we closed our frozen yogurt store, we participated in ourcity's annual holiday parade. Estimated turn out was 15000+ people out of 70,000 or so in the city. In 2012, we had a simple walking group and handed out 3,000 coupons for 3 oz of free yogurt with an 8 oz purchase. We had an amazing return of 300 coupons.

Last year, we decided we'd do a float. Candy Land seemed like a fun theme since it combined sweets and toys and I knew I could borrow the Princess Lolly costume from someone.


Kiwi Loco, Holiday Parade, 2013
I'd printed twice as many coupons using the exact same promotion, format, graphics etc... Out of 6,000 coupons, we had 25 returned. Ouch. Many families later said it was a struggle to buy gifts for their kids and they had to cut back expenses in anticipation of higher health care costs for 2014. I can't say I blame them because when money gets tight, the first thing I'd cut is ice cream too.

Maybe this year I'll get to watch instead of walking for once!

November 5, 2014

Night Circus Skirt

I'm published! Sort of...

Caroline is a dear friend of mine and co-author of  JUST FOR YOU: Selfish Sewing with Your Favorite SewCanShe Bloggers.

I am the designer of one of the 24 simply stylish sewing projects... and I have a free copy from Stash Books to give away! *Entry details below.*


I forget when Caroline first mentioned she and Sarah were considering collecting some of their daily sewing blog tutorials into a book-- but the time stamp on my digital file is dated back to June 2013, so I know it's been longer than a year.

Night Circus Skirt Designs
The inspiration stemmed from an idea I had to make a red and white striped, circular tent style skirt to wear as the hostess of a circus themed Halloween party . (Check it out here: The Fright Circus   )

Moving away from the costume side of things, I drew up a few designs.
Next, the designs were evaluated on sewing difficulty, how it would fit with the rest of the collection, and how well the design would translate into other fabric/pattern choices.

Oh la la!

So, here's a sneak peek at my  "Night Circus" inspired color-blocked skirt.
The skirt pairs fabulously with the red infinity scarf by Jessica Christian of Craftiness Is Not Optional .

www.craftinessisnotoptional.com


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